AYUSH RULE 170 : NATIONAL ISSUE
NEWS
:  Supreme Court pulled up AYUSH Ministry over
Rule 170 of Drugs Act. Here’s what it says
 
WHAT’S IN THE NEWS ?
The rule, introduced in
2018, is designed to prevent misleading advertisements of AYUSH products. The
AYUSH ministry’s July 1 notification reiterated its position made in a previous
letter, dated August 29, 2023.
Rule 170
of the Drugs and Cosmetics Act:
 - Purpose: Introduced in 2018 to
     regulate the manufacture, storage, and sale of Ayurvedic, Siddha, and
     Unani medicines, particularly to prevent misleading advertisements.
 
 - Requirements:
 
 
  - Manufacturers must obtain
      approval and a unique identification number from state licensing
      authorities before advertising.
 
  - Applications must include
      textual references, safety evidence, and quality assurance.
 
  - Prohibits misleading,
      obscene, or exaggerated claims in advertisements.
 
 
 - Background: Introduced due to concerns
     about misleading claims in AYUSH product advertisements raised by a
     parliamentary standing committee.
 
Challenges
in Regulating AYUSH Drugs:
 - Licensing: AYUSH drug manufacturers
     require a license but do not need Phase I, II, and III clinical trials for
     approval, unlike allopathic drugs.
 
 - Safety Trials: Only certain formulations,
     such as those containing snake venom and heavy metals, require safety
     trials.
 
AYUSH
Ministry’s Directive:
 - ASUDTAB Recommendation: Suggested omitting Rule 170
     due to pending amendments to the Drugs and Magic Remedies Act.
 
 - Ministry’s Notification: Advised state licensing
     authorities to ignore Rule 170, leading to criticism from the Supreme
     Court.
 
 Source : https://indianexpress.com/article/explained/explained-health/supreme-court-pulled-up-ayush-ministey-over-rule-170-of-drugs-act-heres-what-it-says-9545226/